MARKETING
The Groundwork
Professional Photography
Photography is the most important tool when marketing your home. That is why we have teamed with the best in the area to showcase your home and sell it quickly.
Videography
Video content on social media generates 1,200% more shares than text & image content combined.* For Luxury homes, curated videos of your home are a must. Higher price points do well with a further reach of potential buyers. Bringing in real estate media teams to take footage of your home will be a key part of our marketing plan.
*DemandSage statistic
Drone Photography
Using a drone allows potential buyers get get a better picture of where the home is. It showcases what your home sits close to. Shows land markers and bodies of water and if the property includes acreage, allows us to show lot lines and what sits within the property.
Home Staging
A staged home spends *73% less time on the market than a non-staged home and 85% of staged homes sold for 5-23% over their listing price. We know the importance of a well staged home and we will connect you with a professional stager or do a consult on best ways to organize, declutter, and stage your home so that it sells at the highest price possible
*National Association of Realtors and Professional Staging.
Floor Plans
Professionally generated floor plans allow potential buyers to envision the space and better get an understanding of the home.
Marketing Materials
From email blasts, to open house materials, to signage, we know the importance of well designed marketing materials. Well designed and marketed items are going to have a buyer take the property much more seriously.
ADVERTISING
1
Listing Reach
Our MLS connects to all major websites like Realtor.com, Zillow, Truila, HomeFinder, HomeSnap, and many more. The accessibility of buyers to easily search for listings means first impressions are more important than ever and that is why we put so much emphasis on using the best real estate photographers in the area.
2
Social Media
There are 4.9 billion social media users globally. It is forecasted that this number will reach 5.85 billion by 2027. It is expected that social media will be one of the leading forms of advertisement in Real Estate. Peninsula Properties understands social medias importance and will post your property across multiple avenues to capture the largest audience.
3
Direct Contact
Every property is unique to what will work best to showcase the house. Below are some of the regular connections we make:
MLS Email Blast: We send out email to all agents within our mls with photos and highlights of each property.
Direct Mail: Targeted mailers to relevant areas.
Open Houses: We use public open houses to boost activity and obtain feedback.