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Why A "Boutique" Real Estate Company Is Your Best Choice.

Updated: Feb 14

Many may consider a “boutique” firm to cater to high end only, or possibly too small to break into the competitive real estate market. In reality, these firms are extremely specialized businesses with a culture centered on customer service and professionalism. As a client of a Boutique Real Estate Firm, you can expect above average representation in any transaction from a quaint condo unit to sprawling estate and everything in between. You will rest assured knowing that not only your agent but the entire office is working to assist you for a smooth and skilled transaction.

How Is A Boutique Firm Similar To A Large Real Estate Company?

In an age of technology where bigger is often better and instant gratification is expected, a Boutique Real Estate Firm, like Peninsula Properties, stands among the best. Boutique Firms offer the same Multiple Listing Service (MLS) representation as larger companies. Meaning, all companies have the same access level to the same properties whether representing a buyer or a seller.
Online marketing offerings at larger companies and Boutique Firms are equal. Your property will be represented on major home buying and selling sites like, Zillow and Trulia and many others.
Much of the technology that REALTORS® provide their clients are provided through the MLS system. This technology is available to both large companies and boutique firms.
A boutique firm has high quality marketing products just like a large real estate company. Often, boutique firms are able to specialize their marketing even more than larger firms.

So, Why Is A Boutique Real Estate Firm Best?

Quality over Quantity.
Boutique brokerages know that each client has different needs. Instead of focusing on the number of homes they purchase or sell, the boutique brokerage can concentrate on customer service. The boutique firm knows that your opinion has a more significant impact than at a larger company, and will strive for your satisfaction.

Support from their office.
The small close-knit group that a boutique brokerage creates, helps to facilitate the needs of each agent and therefore each need of their clients. By choosing a boutique brokerage you can guarantee that the entire office is dedicated to your best interest.

Established and Top-Tier Agents.
The owner or hiring manager is working to cultivate a small and professional environment, which means only the best and most driven will be selected. At a boutique firm, you can expect each agent to be proficient and dedicated to each client

Vigilant about cultivating the culture and brand of the firm.
Unlike a larger company, a boutique firm has something to prove and doesn’t have a large brand name to use as a source of their worth. Your boutique firm is eager to show their ability to complete with a larger firm.

Innovation and customization happen more quickly.
Large companies have more “red tape” and company regulations that restrict the ability of your agent to be innovative. A boutique firm offers instant communication with the company owner, allowing for quick and cutting edge customization in marketing your home. Most marketing is done in house, so your agent won’t need to wait before implementing decisions.

Boutique firms care about the rights of buyers and sellers more than building a business empire.
Many boutique real estate firms have strong opinions regarding the rights of their clients, rights of other REALTORS® and their small business. Their primary cause is not to build a business empire, but to be sure their community thrives through home ownership. Peninsula Properties brokers can be found sitting on local REALTOR® boards, protecting and promoting your private property rights.

Your community comes first.
Your community is Peninsula Properties' community. We will be committed to an economically sound, beautiful and welcoming community because our business only does well if the community does well. That is why we give 3% of ALL commissions to a local charity of our clients choosing. $250,000 donated and counting!

Your transaction is always with your agent.
With a focus on customer satisfaction, your agent will not give your contract to a closing coordinator. Closing coordinators are typically used by larger companies so an agent can begin work with their next client. Our agents will see your transaction through from the beginning to the end. No paperwork or important information will be lost in the shuffle, so you can be assured that you are well represented throughout the entire process.

Let Peninsula Properties help you with your next Real Estate adventure. Buying or selling, one of our agents will be with you every step of the way


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